Meet the Company
This HR Tech brand began operations in 2017 with a simple mission: to bring people together for meaningful conversation. It grew into a community engagement platform paired with training and workshops for organizations, raising roughly $1M in equity just before the pandemic.
Rather than slow down in 2020, the team moved conversations online and kept growing, evolving its positioning around culture, belonging, and workplace civility. At its peak, the company employed 24 people and generated $1.4M in annual revenue.
The challenge
By 2022, the company had taken on close to $1M in convertible notes to fuel growth, bringing total funding to just under $2M in a mix of equity and notes. But sentiment was turning against DEI-focused work, and demand softened along with it. The team made hard calls, scaling down from 24 employees to eventually 3, even as the remaining team kept the business generating ~$750K in revenue for two years in a row.
Early 2026 proved to be the breaking point. The founder had survived a pandemic, a full blown rebrand, a product pivot and now was facing significant industry headwinds. With roughly $2M in equity owed back to investors, the founder eventually faced a very tough question: "Do I have it in me to keep pushing as a founder?"
She ultimately decided along with her board that it was time to wind down the business and return as much value to investors. They recommended finding a company that could help with the process as quickly as possible.
The solution
That's when she found SimpleClosure.
After building a company over a decade, she knew it wouldn’t be easy to just turn it off. She was struck by how organized and thorough the SimpleClosure platform was—mapping out every step of shutting down a company, from state taxes to employment accounts to dozens of smaller obligations she wasn’t even aware she needed to handle. She loved how easy it was to close almost a dozen state tax accounts, and appreciated how all the forms had been pre-filled to include everything while all she had to do was click a button to sign. "It really put me at ease." , she reported.
The most important thing to her was confidence that her dissolution was compliant and complete. In fact, she originally chose a different company to help with the wind down who claimed unlimited legal support but she soon discovered that almost everything she needed help with was out of scope. What she actually needed wasn't more advice, but rather a clear, structured way to get the dissolution done correctly.
She turned to SimpleClosure to get the process back on track, as they were very familiar with dissolutions like hers, especially when investors are receiving less than what they paid.
She immediately loved how clear and concise the documents were, and the platform allowed her the ease to review and confirm figures before anything was finalized or sent to investors. She appreciated the thorough communications that were sent to investors, and the level of professionalism. And when it came time for sending the consents and releases, all investors signed within a week, and payouts via ACH were distributed immediately.
“As a founder, winding down your company is emotional for you, your customers, your investors and your employees. That’s why it’s absolutely worth working with SimpleClosure for peace of mind. They manage all the other things you don’t even realize you have to do, and track it so you can focus on what really matters—you and your relationships.
Her advice to other founders navigating a wind-down:"Go with the pro to make this simple for you, so you can focus on what really matters."